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My Resume

Job Experience

Marketing & Graphic Design Intern

May 2023 - August 2024

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Mettler Toledo 

Billerica, MA

  • Executed lead generation marketing initiatives segmented by target audience.

  • Wrote compelling copy for social media content, emails, website pages, and informational materials.

  • Developed and managed a comprehensive social media content calendar for consistent cross-platform delivery.

  • Applied proficiency in Photoshop, InDesign, Illustrator, and Canva to create marketing assets.

  • Curated and designed visual assets for social media, emails, landing pages, and short-form content.

  • Completed projects in branding, content creation, campaign management, third-party advertising, and social media marketing.

  • Conducted market research to identify industry-specific opportunities for product lines.

Childcare Provider

May 2020 - August 2023

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Portsmouth, NH

  • Provided 30-35 hours of weekly childcare for multiple families, caring for children aged 2-10.

  • Managed children's schedules, ensuring safe transportation to classes, sports, playgrounds, libraries, and day trips.

Ice Cream Server

April 2021 - August 2021

​​Susie's Sweets

Portsmouth, NH

  • Greeted and collected payments offering positive customer service 

  • Developed the ice cream shop’s social media pages by creating content and posting to it as a form of advertisement

Education

James Madison University

August 2021 - May 2025

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Marketing-BBA Major, Digital Media Concentration

Harrisonburg, VA

  • President's List: Fall 2022

  • Dean's List: Fall 2021, Spring 2022, Spring 2023, Fall 2023, Spring 2024

Organizations

Delta Mu Sigma

March 2024 - Present

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  • Provide 8 hours of service to the organization per semester

  • Maintain a 3.0 overall GPA, above a 3.4 GPA in marketing for the digital marketing honor society

Phi Mu Gamma Theta

September 2022 - Present

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  • Contributed to philanthropic efforts for CMN hospital, maintained GPA and service hour requirements

  • Developed teamwork skills on various committees

Skills and Certifications

Adobe:

Photoshop, Indesign, Illustrator

Canva:

Canva Essentials Training

LinkedIn Learning:

SQL Programming, Learning Salesforce Essentials Training, Digital Marketing Foundations, Social Media Marketing, Social Media TikTok and Instagram Reels, Social Media Marketing Strategy and Optimization, Brand Design Foundations

Hubspot:

Content Marketing, Digital Marketing, SEO

Hootsuite:

Social Media Marketing and Platform

SEMRush: SEO, Content Marketing, Social Media Marketing, Marketing Analytics

Stukent Simtermship Experience: Content Marketing and SEO

Google Analytics Certified

Wix                         ​​​​

content marketing certificate
Screenshot 2024-09-03 at 8.57.25 PM
Brand Design Foundations
Canva Essential Training
Digital Marketing Foundations Certification
Social Media Marketing Strategy- Tiktok and IG Reels
Social Media Marketing Foundations
Social Media Marketing- Strategy and Optimization

Stukent Simtermship Experience

Content Marketer: 
 

  • Analyzed target market personas

  • Planned content based on target market and search intent

  • Created blogs, podcasts, and videos

  • Researched and identified best keywords for SEO

  • Allocated a content budget

  • Assessed peer’s work and delivered constructive feedback

  • Analyzed metrics to determine the best content marketing strategy

  • Applied best practices for content execution and creation

SEO Marketer: 
 

  • Completed an SEO site audit

  • Performed keyword research and updated meta content

  • Optimized landing pages and applied on-site SEO best practices

  • Analyzed and selected an off-site SEO strategy

  • Evaluated organic traffic data, ranked keywords, authority score, and backlinks

  • Practiced earning backlinks to increase site authority and organic traffic

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